The Rise of TIMEFUN: An In-Depth Analysis of Celebrity Time Tokens
Author | defioasis Recently, Binance founder CZ shared his idea of time-based tokens, where KOLs tokenize their time. The basic concept is that anyone can pre-pay an amount to a KOL to send a message, allowing the KOL to act as a consultant-like figure and earn compensation based on their expertise and fame. CZ’s main proposal advocates using BNB as the payment token without launching new tokens. Prior to CZ’s idea, attempts at KOL tokenization — such as Friend Tech, and Clout and Tribe Run, both invested in by AllianceDAO — had been made but ultimately ended in failure. Meanwhile, another platform, Time Fun, backed by AllianceDAO and Solana core members, continues to explore time tokenization with ongoing support from Solana co-founder Toly through consistent retweets. Unlike CZ’s approach of using BNB as a payment method and avoiding the issuance of new time tokens, the core of Time Fun revolves around creators (celebrities/KOLs) issuing their own time tokens and using these tokens a...